It seems like everyone right now is baking focaccia laced with herbs and colorful vegetables, planning herb gardens in their backyards and window sills, and engaging in grandma-inspired craft projects like knitting and embroidery. Yes, we all want to live in a Cottagecore warm hearth and home!
The key aesthetic components of Cottagecore are all here. bringing natural elements indoors as decorative elements—dried flowers, fresh flowers, houseplants—along with a Fairy Forest color palette with strawberry pinks, grass greens and raspberry highlights. Add in a healthy dose of an old-time laundry line (think Laura Ingalls Wilder books), that famous Strawberry Dress, some of your grandma’s vintage dishware, and you’re well on your way.
The obvious reason the dress is popular is because people think it's universally pretty, and it's also available up to a size 18, which is pretty rare for a fancy dress from an indie brand. ... There's a popular song on cottagecore TikTok called “StrawberryBlonde,” by Mitski, which pairs nicely with the dress.